Do You want to boost your website rankings in Google and Other Major search engines? If yes Then You need to optimize your website for SERP. When it comes to optimize a website or blog posts, there are two major factors which will effect your website ranking those are On-Page Optimization and Off-Page Optimization. To i will be sharing On-Page Techniques to improve your website ranking.
Why You need to do On-Page Optimization?
On-Page Optimization refers to all measures within the website to achieve more search results and search ranking in major search engines. you need both On-Page and Off-Page, in my opinion On-Page is More important when we compare to Off-Page
On-Page Optimization Techniques for Better Rankings
Here take a look on SEO On-Page Optimization Factors from the latest trends and algorithms of Search engines.
Post Title
It is most important factor to achieve higher keyword rankings in search results. make sure to use a primary keyword or phrase within the title tag, don't repeat the same keyword and make sure to limit length of title tag should be 65 characters including spaces. every page should be unique and cache title to increase the click ration.
URL Structure
Url of the page should we without any special characters, symbols, brackets and commas, numbers,etc… Most and should include targeted keyword in the URL structure of web page. make sure to use primary links instead of using random and auto generate links.
Header Tags
Use should use header tags H1, H2, H3, etc... in each page of website for sub heading and important points. Don’t repeat the header tags to many times in a single post it will consider as Negative SEO Optimize your header tags to contain your priority keywords.
Meta tags
you should use unique metadata [Meta Description, Meta keywords ] for each and every post. The description should contain your target Keyword or Phrase and the length of description should be 160 characters with spaces and don't add too many keywords in meta data it will increase the keyword weight to Meta Keywords.
Keyword Density
Use Keyword and phrase in first and lost paragraphs of your web content and apart it from regular paragraph. limit your keyword density up to 2% with including LSI [Latent Semantic Indexing] Keywords. Use Bold and Italic for Important keywords and phrases.
Content and Word Count
Write lengthy and unique natural content which your user loves and shareable and keep it minimum of 500 words on each post. Don't copy the content from other blogs and website, research on the topic and write it on your own way and terminology. Copy content will reduce your rankings.
Image “Alt Tags”
When you use images in a post don't forgot to put Proper Image name, alt tags and limit the image size for optimal loading time. use the eye catching and user attracted images. Image Optimization in SEO also drives traffic to your website by image search.
Linking
Use Internal and Outbound Links when you need. interlinks should be use for useful resources in your website, When you links to other blogs use dofollow links and the linking website must be trusted website or high authority website. you also use nofollow links for neighbor sites.
Social media advantage
Use specific metadata and images for available social networking website, and keep sharing icons on the webpage
On-Page Checklist
Here the Final Checklist On-Page Optimization of Web page or Post
- Meta Tags [title, Description, Keywords]
- Header Tags and Bold and Italic keywords
- Keyword density
- Inbound and Outbound links
- Images and alt tags
- Page loading time
By these you have covered all On-Page Optimization for a web page. if you know any techniques add below by comment.
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